North Philly · Est. 2020
BEENSTURDY
Kenyata "Yata" Gibson — visionary, entrepreneur, trendsetter. Fashion designer, CEO, model & PR rep building a worldwide movement from Richard Allen to the runways.

"You're not taught with it,
you're born with it."
~ BSturdy
6+
Years building
3
Brands led
20+
Major collabs
∞
Philly to the world

The Movement
Bold. Loyal. Sturdy.
Fashion Designer
Streetwear, professional dresswear and kids clothing — premium heavyweight cotton, oversized fits, designed to stand out.
Cultural Vision
Bringing back the fearless energy of early-2000s fashion — confidence, originality and culture, back to the people.
Talent Developer
Managing and developing the next generation — opening doors and creating opportunities beyond the brand.

Signature Collection
Walk With Me
Or Watch Me
The Been Sturdy line is built on premium heavyweight cotton, oversized fits and high-quality DTF prints. Classic. Simple. Original. Fits every size — S through XXL, in black, white, sand and charcoal.
Shop the dropBooking & Collabs